Those who’ve been to a famous ‘full moon party’ have probably heard of the “Sharing Bucket”. It’s a common sight at parties in Thailand, where party-goers share a drink with different straws from the same bucket. Groups would sit together and pass the bucket around, sipping and sharing. Sounds fun, right? In this Covid era, …
In Post-Lockdown Thailand, Not Sharing Is The New Caring With “Bucket For 1” Read More »
He gave us “desert rose”, “shape of my heart” and most recently the “Englishman in New York”, Sting, performed the soundtrack for “The Hiring Chain” in honour of World Down Syndrome Day 2021. “The Hiring Chain” is all about beginning a new cycle of good in your community in a very practical and simple way. …
The Hiring Chain for World Down Syndrome Day 2021 Read More »
Swedish furniture-manufacturing giant, IKEA, made the claim that they will be 100% circular by 2030 as a way of reducing their environmental impact. A bold claim and very good intentions; which it appears they are taking steps towards making good on. Recently, IKEA UK officially released disassembly instructions for six of their most popular items. …
About a decade ago a concept, turned book, turned movement and ultimately, our agency, Goodvertising. All for the purpose of making advertising and creative agencies a force for good. Today, the compact version of the ground-breaking Goodvertising book is available for free. When we decided to do a complimentary version, we made sure that it’s …
Complimentary Compact Version of the Goodvertising book. Read More »
When you hear “adopt a keg”, you’re likely to be thinking- “Hey, these guys and gals at Goodvertsing have too much fun for their own good!” Be that as it may 
adopting a keg is a thing and there’s a good reason for it. COVID 19 restrictions have saved lives, but they’ve also killed …
Super Bowl LV wasn’t a year in which brands showed leadership with their sustainability messaging; but after the divisiveness, the climate emergency and the rampaging health crisis of 2020, it was a relief to have a laugh. As the Buccaneers delivered a convincing victory over the Chiefs, brands picked up the fight in the world’s most expensive advertising break and …
The Super Bowl LV pitch wasn’t the only place where challenges were being issued. Remember General Motor’s commercial picking a fight with Norway for being the country with the most EVs in the world? Yeah. That one. Well, Audi Norway has just issued a response:
Far more than “just advertising” and more than an attention-grabbing campaign, “Pay it forward” by FCB Inferno and The Big Issue (UK) is the world’s first resealable magazine and an effective driver of digital inclusion and the financial inclusion of homeless people. Even in these challenging and unusual times, it’s making a difference to vendors …
Goodvertising Awards Couch Conversation with the Creators of “Pay it Forward”. Read More »
Burger King France runs another fantastic initiative! As a result of COVID-19 lockdown restrictions and restaurant closures, local potato farmers have been left with a surplus of crops. Now Burger King France has purchased 200 tonnes of potatoes from these hard-pressed farmers and will be giving away 1kg bags for every drive-thru visit on 02 …
Burger King buys 200 tonnes of surplus crops to give away Read More »
Today, it’s Copenhagen Fashion Summit and Dunville Apparel comments on fast fashion:
