About a decade ago a concept, turned book, turned movement and ultimately, our agency, Goodvertising. All for the purpose of making advertising and creative agencies a force for good. Today, the compact version of the ground-breaking Goodvertising book is available for free. When we decided to do a complimentary version, we made sure that it’s not just a few clipped pages but a thoughtful compilation that you can gain something from. Here’s what you can expect from your free download copy:
– Stellar interviews with David Droga, founder and chairman of Droga 5 and Hannah Jones, CSO of Nike
– Some pretty awesome stats like LOHAS and data on The Green Gap in the US vs China
– Inspiring campaigns like The Slavery Footprint, Bottle T-shirt, Non-processing process and The Grid from cool clients like Nike, Green Peace and Ben & Jerry’s by creative hot shop agencies like Wieden+Kennedy, TBWAChiatDay and DDB
– An insight into The Calendar for Good
Download free from our store now: https://bit.ly/3u5XZWu