sustainability

Sustainability 2019 and beyond. Biomimicry, less meat and more windpower…

Biomimicry, blockchain technology, neurodiversity, less meat and more windpower. This is the future of sustainability…or is it? Is it more, less – or something else entirely? We’ll explore this and so much more at the Sustainable Brands Nordic event in Copenhagen on 24 January where iconic industry giants like Carlsberg, ISS and Interface will join …

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What do forests, fast cars, sex, horses – oh, and mothers – have in common?

In central Amsterdam, the streets are languorous with the pungent fragrance of pot, and a coffee shop, visitors soon learn, is not primarily where you go for a cup of java. So perhaps it’s not surprising that the Dutch/Ethiopian coffee farming and roasting company Moyee has put out an ad in which coffee-drinkers express their …

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The packaging design company destined to end packaging

  We have a brief but brilliant conversation with Butterflies & Hurricanes, the female-led brand on a very bold mission indeed! These incredibly artistic souls decided to go from ‘garbage designers’ to committed rebels, embracing a culture of generosity, compassion and life, to change the industry they work in. They take the long view, and …

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Hate something, change something: how marketing agencies can make a (real) difference

By @thomaskolster featured in The Drum If you need change, who do you call? As ad land begins to embrace sustainability, purpose and goodvertising like a kid in a candy store, I witness agencies slide down the client’s calling list as fast as that ex who just won’t let go. The marketing industry prides itself on its …

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The Fashion Revolution

5 years ago, 1138 people were killed and 2500 injured in the largest industrial tragedy in recent history. The world was awoken to the injustice caused by the world’s second most polluting industry: fashion. Years on, with little compensation from the multi billion dollar Rana Plaza foundation, and workplace safety still lacking (see the story). But Fashion Revolution …

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