NGO

Help Me Read This

Children of the World created a classic piece of advertising that Marshall McLuhan would have been proud of – the medium in this case, really is the message. With the insight that many street children in India who sell newspapers and magazines on street corners are illiterate, Children of the World played on that sad …

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Save as WWF

As a great way to discourage people from printing out documents unnecessarily, the World Wildlife Foundation (WWF) launched a downloadable app that would let you save documents as a WWF file. This ‘.wwf’ file extension saves the document as an unprintable PDF. Thus, by sending a WWF file to another person, or someone at another …

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Revelation

In November 2016 French NGO Aides launched a print ad campaign to promote the good news that HIV-positive people who are on effective treatment no longer transmits the virus. Today anti-retroviral drugs are so effective, they can make the virus undetectable in the blood and sexual fluids of affected people, and undetectable in this case means uninfectious. Aides Revelation …

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Digital Death

In order to raise awareness and most importantly funds for AIDS treatment in Africa and India, Keep A Child Alive (a charity started by Alicia Keys and Leigh Blake, a renowned charity worker), in association with world famous celebrities created the Digital Death campaign. Celebrities as well known as Lady Gaga, Justin Timberlake, Alicia Keys, …

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The Twitter Dress

Almedalen is Sweden’s biggest and most important annual political venue. In a limited and crowded area, politicians, lobbyists and journalists get together to discuss tomorrow’s politics. The problem is that the regular young person whose future is being discussed is nowhere to be heard during this very week. Crossing Boarders is a foundation working to …

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