What if teddy bears had the same safety regulations as guns? Everybody knows that teddy bears aren’t as dangerous as guns. But what might not be as wellknown is that these cute and fussy toys go through much more than firearms before they hit the stores. Teddy bears have to satisfy a wide range of …
What if we treated people with cancer or parkinson’s the way we treat addicts? That’s the question First Call is asking with this eye opening campaign to #StopTheShame and start a discussion about addiction. The hope is to help people struggling with a drug or alcohol addiction and their families to feel less ashamed over something they cannot always …
In India prostitutes are now becoming prosecutors as part of a new campaign against under aged sex trafficking. While around 1.2 million children in India are exploited as prostitutes, tortured and forced to have sex with up to 20 men each day, less than 50 cases a year lead to convictions. Believing that education will …
The world is facing the largest humanitarian crisis in history of the UN in Somalia: Some 100,000 face famine and the UN has warned that 5.5m people, or 40 per cent of the population, are at risk (Source: Financial Times, 15/03/2017). And while the world is watching in dismay, one person’s action has kicked off …
At Sustainable Brands ’17 in Tokyo Thomas Kolster met up with Robin Lewis from Peace Boat. Peace Boat is a social business that combines the four pillars of Education, Business, Advocacy and Travel. Their global voyages offer a unique programme of activities centered on experiential learning and intercultural communication. The income generated is channelled into …
Bullets used to kill, now the US army wants them to turn into flowers. The US army is seeking proposals for biodegradable ammunition to replace the existing rounds used in training including grenade and tank rounds. Military facilities account for 900 of the 1300 most polluted sites in the US, according to the Environmental Protection …
At the SuperBowl of Pop Culture, the Academy Awards in 2017, Cadillac released a commercial celebrating unity in a time where anger and aggression dominates the political climate and the daily news. Entitled “Carry”, this commercial is focusing on hope and humanity, and aims to bring people together rather than dividing us. It talks about how we …
If you don’t smoke you might relate to the feeling of getting extremely annoyed by the provocative act of someone lighting a cigaret right in front of you on the sidewalk or the bike lane? As a dedicated non-smoker it can almost ruin my day when this happens, and I somehow picture my lungs getting more and …
When brands realize they have the power to speak up for a better tomorrow, to inspire change and make an impact, then we know we are on the right track. Nike understands it’s world-bettering power and encourages “people to take the fairness and respect they see in sport and translate them off the field” in this amazing …
The best packaging is the one that does not exist. P&G’s Head&Shoulders brand just launched the probably next best thing: a shampoo bottle made of recycled plastic bottles collected after washing up on beaches in France. This is the consumer giant’s much applauded attempt to tackle the problem of too much plastic in everything we …
Getting your beaches clean of plastic for your summer Read More »
