He gave us “desert rose”, “shape of my heart” and most recently the “Englishman in New York”, Sting, performed the soundtrack for “The Hiring Chain” in honour of World Down Syndrome Day 2021. “The Hiring Chain” is all about beginning a new cycle of good in your community in a very practical and simple way. …
The Hiring Chain for World Down Syndrome Day 2021 Read More »
Another year has passed and the competition for the Goodvertising Awards was definitely stiff. The Goodvertising Awards are not awards that can be entered. They are selected from thousands of campaigns to have been produced in 2020. For Goodvertising, agency name, sizeable budgets, nationality and prestige are of no consequence. These awards are about recognising …
Not everyone is having a particularly merry Christmas and this year Nando’s South Africa has expressed those sombre sentiments. M&C Saatchi Abel, created a tongue in cheek Christmas jingle using the signature wit associated with their Portuguese fast-food client. We’re hoping you’re having a better time than expressed. If not, hang in there ;)…
COVID19 may be front and centre of media coverage and public discourse but let’s not forget that other diseases, illnesses and unfortunate realities like accidents are still happening. With this, blood reserves need to be boosted in the United Kingdom of Great Britain (UK) and beyond. In fact, the UK has a reported deficit of …
October was dedicated to increasing awareness against cancer, especially breast cancer because of all forms of the disease, it claims the most female lives. The awareness should definitely continue beyond October so ladies (and men) do continue to self-examine regularly as 80% of breast cancer tumours are actually self detected. This brings us to November, …
Unilever-owned India soapmaker Lux has come up with a simple idea to alert women to the importance of breast examination. In Western countries, breast cancer is one of the most common diseases affecting women of all ages. Early detection can help save women’s lives and greatly increase the chance of recovery if caught before the …
The average person touches their face 23 times an hour. That’s once every 2.6 minutes. It seems to be almost impossible for the average person to go without compulsively scratching, rubbing or wiping their cheek, nose, eyes or mouth. But to diminish the risk of being infected by Coronavirus, there are two very important instructions. …
A cafe in Germany has celebrated its grand reopening to customers after lockdown by handing out pool noodles to maintain social distancing.Last Saturday the owners of the Cafe Rothe in Schwerin — a town in German — were allowed to reopen their doors to visitors after coronavirus restrictions were lifted.While people enjoyed the company and the weather, the …
German cafe tells customers to wear pool noodles to enforce social distancing Read More »
Credit: Image by Getty Images – Originally featured in Ad Week In young people’s eyes, advertising was already on life-support before the pandemic. Young people already saw advertising in a coma. For millennials, there shouldn’t be any “mass” in marketing, but plenty of “me”: my ideas, my values, my life. It’s time for marketers to …
Opinion in AdWeek: SHIFTING MARKETING FROM FOCUSING ON THE MASSES TO MILLENNIALS INSTEAD Read More »
Credit: Image by DB_OBLIKOVANJE/PIXABAY – Originally featured in Sustainable Brands When it comes to Coronavirus, the climate emergency or any other disaster, we shouldn’t antagonize; rather, we should empathise. If we learn to see beyond the tips of our noses and adopt a global empathy, we’ll be able to tackle this virus — and the even …
Opinion in SB: THE CORONAVIRUS IS MAKING PUBLIC DISCOURSE SICK Read More »
