Do clothes have age limits? Or are we able to wear whatever we want? According to a new study by Philip Warkander (Sweden’s first academic doctor in fashion studies) there are certain age limits connected to different styles of clothes. For instance, it isn’t suited for people over the age of 33 to wear torn jeans, …
In China, 200,000 children go missing every year. That’s one child EVERY 3 minutes. Every time a child goes missing, time is of the essence. But by law, the child needs to be gone for 24 hours just to be listed as missing. By that time, it’s normally too late. With millions of smartphone users …
How do you get people to change behaviour and do the right thing? How do you incentivise doing good? Volkswagen answered these questions with The Fun Theory. They staged four different public interventions: a piano staircase, a bin with a fifty-foot drop, the bottle-bank arcade, fast lanes in supermarkets and subways and a speed-camera lottery. …
Almedalen is Sweden’s biggest and most important annual political venue. In a limited and crowded area, politicians, lobbyists and journalists get together to discuss tomorrow’s politics. The problem is that the regular young person whose future is being discussed is nowhere to be heard during this very week. Crossing Boarders is a foundation working to …
From research, OgilvyOne recognised that Singapore is one of the most rapidly aging countries in Asia. Currently, 8% of the population is above the age of 60 with this figure projected to increase to 19% by 2030. But whilst there are more senior citizens now than ever, increasingly depression and loneliness are prevalent. In fact, …
After noticing that a large amount of the environmental impact of their products was at the hands of consumers, Levi’s introduced the Care Tag For Our Planet. The care tags inside the garments encouraged the end-users of their products to not only wash their clothes at a lower temperature and line dry where possible, but …
In this ambitious poster campaign in Switzerland, 200 posters painstakingly re-created their background so that the poster seemed not to be there at all. Superimposed onto each poster was an image that depicted the global issues with which Amnesty International is currently dealing – including torture, human rights abuses, unfair detention and child soldiers. By …
It’s not happening here, but it is happening now Read More »
In this digitalized world we shouldn’t forget the small, local brick and mortars. With a new American shopping holiday on the first Saturday after Thanksgiving, American Express has since 2010 inspired people to ‘shop small’ and support their local communities. ‘Small Business Saturday’ continues to be a successful initiative that truly makes a difference in …
With the Net Effect, Interface showed that even carpets can be sustainable. The Net Effect collection takes inspiration from the undulating waves of the ocean in more ways than one. Besides capturing the beauty of the waters in the design, the carpets are made from discarded fishing nets and has made carpet manufacturing socially beneficial. …
As we all know the Australian outback is a dangerous and unforgiving place. As more than 65 % of the entire continent receives no mobile signal, you’re completely on your own when disaster strikes. Here the lack of reception can mean the difference between life or death! But while you might be far from a …
