This time we had a chat with Christian Møller-Holst & Christian Honoré, the founders of Goodwings – probably the best travel portal you will ever come across. Goodwings is transforming the travel industry, by creating a more sustainable business model, that turns negative impact into positive impact and makes a real difference in the world. …
This hilarious Super Bowl campaign is proof that car commercials actually can be fun! Obviously taking inspiration in the successful Rainforest Alliance campaign “Follow The Frog” from 2012, Kia Niro shows Melissa McCarthy as an environmental ‘trying-hard-to-be’ hero called on environment-saving tasks like saving the whales, saving the trees, and saving the glaciers. In each event, she comically fails by getting …
Collection of the 10 best (an only) Super Bowl #Goodvertising Campaigns of 2017: Kia Niro “Hero’s Journey” by David&Goliath It’s a 10 Haircare “Super Bowl Commercial” by Havas Edge Airbnb “We Accept” by TBWAChiatDay Audi USA “Daughter” by Venables Bell & Partners Expedia “Train” by 180la Honda “Yearbooks” by RPA Advertising Coca-Cola “Together is Beautiful” by Wieden+Kennedy Budweiser “Born the Hard Way” by Anomaly Hyundai “A Better Super Bowl” by INNOCEAN Worldwide 84 …
By Thomas Kolster for The Drum, February 3, 2017 “We try harder”, “We sell, or else”, “Gives you wings”. Sorry, I can’t help but paraphrase advertising slogans, because the fact is, working in advertising is a killer. 2016 was in many ways a grueling year for humanity (and our ability to empathise), but one of …
“It’s easy to put people in boxes. There’s us, and there is them. The highness, and those just getting by. Those we trust, and those we try to avoid. There’s the new Danes, and those who’ve always been here. The people from the country side, and those who’ve never seen a cow. The religious and …
We had a cup of coffee with Mathias Vikström, CEO of RBK Communication and one of the brilliant men behind the Åland Index and we couldn’t let him leave before we got this interview. Check it out and learn more about one of the most brilliant initiatives of 2015 and one of our TOP 10 …
In a crowded charity marketplace it is difficult to raise funds by asking for donations, so how do you create a sustainable income for a charity without asking people for money? By literally thinking out of the box and creating a product that helps raise awareness for the cause while being of real tangible use …
If you have kids, you probably already hate the thought of them growing up, leaving home and getting married. And as the parent to a daughter you might be even more protective and dreading the day she won’t be your little girl anymore. But what if this day came when your sweet little daughter was still just a …
Nearly eight American children are shot and killed everyday. If these deaths were caused by something else than gun violence, they would immediately be investigated and regulated with the hope of preventing them from ever happening again. But not a single federal law has been passed to prevent gun violence in decades! Not even after …
The greatest ideas are often the simplest. This campaign to kick-start a conversation around nudity censorship on Instagram is built on a simple observation: A nipple is a nippel wether it’s a man’s or woman’s. So what level of nudity should be allowed digitally? It’s a difficult question to answer as different platforms put forward …
Genderless Nipples campaign challenges Instagram’s nudity policy Read More »
