climate action

Goodvertising Awards Couch Conversation With The Creators of “The 2020 Calculator”

The creators of “The 2020 Calculator” Mathias Wikstrom (CEO, Doconomy) and Johan Phil (Executive Creative Director, The Farm) have achieved a remarkable feat in creating a system that makes one “put your money where your mouth is”. It is not easy to achieve that with most things in life, much less with personal climate commitments …

Goodvertising Awards Couch Conversation With The Creators of “The 2020 Calculator” Read More »

Goodvertising Awards Winner 2020: “Climate Action Vodka”

Leave a Comment / Awards, Green, TV, Uncategorized / By admin

Since we took note of this campaign, the most frequently asked question has been, “How can drinking Vodka be a form of climate action?” Coming a close second has been the statement, “This sounds like green-washing to me”. But after hearing more about this initiative, the general consensus is, “Well then, I guess I must …

Goodvertising Awards Winner 2020: “Climate Action Vodka” Read More »

Goodvertising Awards Winner 2020: “Loop”

Leave a Comment / Awards, Green, TV, Uncategorized / By admin

Meet the “modern-day” milkman, Loop. In truth, that feels like an understatement of the uniqueness and impact that Terracycle are and continue to develop through their passion project, Loop. So what is Loop, we ask? It’s a global reuse platform where they help retailers and brands to package and resell products in a reusable …

Goodvertising Awards Winner 2020: “Loop” Read More »

Patagonia Gets Us Thinking Before We Buy

Leave a Comment / Green, Uncategorized / By admin

Every year, legacy brand Patagonia release challenging, creative adverts and campaigns on Black Friday. Not because they are for it, but because Black Friday launches the retail holiday season and they’d like to encourage people to consume less. Among its hive of impressionable ads and campaigns, for 2016’s Black Friday they donated 100% of sales …

Patagonia Gets Us Thinking Before We Buy Read More »