Goodvertising Awards Couch Conversation with the Creators of “Pay it Forward”.
Far more than “just advertising” and more than an attention-grabbing campaign, “Pay it forward” by FCB Inferno and The Big Issue (UK) is the world’s first resealable magazine and an effective driver of digital inclusion and the financial inclusion of homeless people. Even in these challenging and unusual times, it’s making a difference to vendors …
Goodvertising Awards Couch Conversation with the Creators of “Pay it Forward”. Read More »