When you hear “adopt a keg”, you’re likely to be thinking- “Hey, these guys and gals at Goodvertsing have too much fun for their own good!” Be that as it may 🙂 adopting a keg is a thing and there’s a good reason for it. COVID 19 restrictions have saved lives, but they’ve also killed …
According to Ipsos, when it comes to social responsibility, sustainable packaging will speak directly to consumers’ emotional side. Some companies have already been taking advantage of consumers’ increasing social responsibility; Carlsberg, for instance, have developed a six-pack where glue replaces the plastic wrapping. And the same example of responsibility is seen at Starbucks where they …
Article originally published on ArabAd. Palau Pledge As tourism is taking its toll all over the world on the environment, it’s great to see a tropical paradise demanding its visitors to pay respect. The campaign has done well across the award circuit and it’s well deserved with its simple, but powerful execution. I’ve always loved scalable ideas – and …
Biomimicry, blockchain technology, neurodiversity, less meat and more windpower. This is the future of sustainability…or is it? Is it more, less – or something else entirely? We’ll explore this and so much more at the Sustainable Brands Nordic event in Copenhagen on 24 January where iconic industry giants like Carlsberg, ISS and Interface will join …
Sustainability 2019 and beyond. Biomimicry, less meat and more windpower… Read More »
