“We won’t accept a world where autistic people are shut away. We know that people don’t set out to be judgmental towards autistic people. The problem is that they often don’t see the autism, they just see somebody acting in a way that isn’t familiar to them.” Mark Lever, Chief Executive of the National Autistic Society (NAS), …
It’s high time for Time’s up. Especially given this week’s announcement of the advertising equivalent for the #metoo movement coinciding with international women’s day. It’s a story that doesn’t surprise half of the population, but still shocks most. From offhand comments, to stories of individuals being taken advantage of being exposed. And, critically, a culture that …
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We live in a world where it’s never been easier to be disenchanted, disempowered, detached from hope. So far removed from our true purpose and protection of the planet that gives us life. Can the power of youth be the force that uplifts, encourage and, ultimately, saves us? It seems Greenpeace has the answer. Encouraged by …
Written by Alvise Bortolato & Alice Fortuna The customer is not always right, but the planet is: how advertising has to take an intransigent position in favour of it. The ultimate challenge. The capitalist economic system has somehow realised it did not do its math well. Rather, in its frantic race for growth, it has …
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Calling the shots on creativity, The Gunn Report’s global index for creative excellence in advertising recently revealed their selection from the past year, featuring more than a few great goodvertising causes. Trying a more humorous take on the adopt a dog idea, Pedigree suggest a rescued pet to replace the child you lose …
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What does it mean, to use creativity for good? How can we harness the strength of storytelling, turn advertising into a tool for good, and make our work matter more? See some interviews and insights from last year’s D&AD festival on just that, soon to be repeated this year on 24th-26th April in London! See more about it here. …
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It was a sad Super Bowl. Sad, as only Trump can say it. Saaad. On the one hand, a fast-talking, cunning clown tried to sell me stuff as ad land usually does best. On the other, I felt emotionally mistreated by a sobbing stranger playing curling with my heart. Corporate America appears not to care …
