The Starbucks experience is all about enjoying your coffee in a relaxed environment, filled with calming natural tones and the gentle buzz of people connecting with each other or working diligently in their own space. Another central element of the Starbucks experience is that you’re not identified as “sir” or “mam”. You’re called by your …
Every brand would like to think that their work has changed lives but unfortunately, that isn’t always the case. In this instance, however, This next step in the #wombstories campaign for Essity, by AMV BBDO London, has been changing the lives of women around the world in a new and meaningful way and is highly …
Why should toys be gender specific? According to Hasbro, playing with dolls can help children learning to care, love and protect. And this shouldn’t only include girls. So why can’t both boys and girls play with dolls? Created by the agency, Ogilvy Brazil, the “We All Can Take Care” campaign features a video showing how …
Hasbro’s Baby Alive campaign showcases boys and dolls Read More »
It’s high time for Time’s up. Especially given this week’s announcement of the advertising equivalent for the #metoo movement coinciding with international women’s day. It’s a story that doesn’t surprise half of the population, but still shocks most. From offhand comments, to stories of individuals being taken advantage of being exposed. And, critically, a culture that …
Unless you’ve been hiding under a rock of late, you may have spotted the controversy surrounding a certain H&M t-shirt. The monkey caused uproar amongst many, including several celebrities, for its racist connotations. Model Liam Mango’s mother may have argued against this, but the controversy shone a light on their clothing in general – namely, its …
