circular economy

IKEA UK’s New Step to Being More Circular

Swedish furniture-manufacturing giant, IKEA, made the claim that they will be 100% circular by 2030 as a way of reducing their environmental impact. A bold claim and very good intentions; which it appears they are taking steps towards making good on. Recently, IKEA UK officially released disassembly instructions for six of their most popular items. …

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Goodvertising Awards Winner 2020: “Loop”

Meet the “modern-day” milkman, Loop. In truth, that feels like an understatement of the uniqueness and impact that Terracycle are and continue to develop through their passion project, Loop.   So what is Loop, we ask? It’s a global reuse platform where they help retailers and brands to package and resell products in a reusable …

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