Cadbury and Age UK are working together to tackle loneliness

There’s a crisis in the UK; 1.4 million older people struggle with loneliness. 255.000 often go a whole week without speaking to anyone. Cadbury are donating the words from their Cadbury Dairy Milk bars to help.  The TV run, which started the 9 September, is made in collaboration with the organisation Age UK. Cadbury has …

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